Pipe, a FinTech providing embedded financial solutions tailored to small businesses, has secured $16m in a new funding round co-led by Fin Capital and MaC Venture Capital.
The raise marks Pipe’s first equity funding since the company relaunched its embedded financing product in 2024. As part of the deal, Marlon Nichols, general managing partner at MaC Venture Capital, has joined Pipe’s board of directors.
Since relaunching, Pipe Capital has issued more than 15,000 advances to small businesses across the globe, with total originations exceeding $300m.
The fresh capital is earmarked to accelerate strategic growth as Pipe works towards profitability and expands its partner network.
New partnerships, including one with AI-powered point-of-sale provider Epos Now, are broadening access to working capital for brick-and-mortar small and medium-sized businesses across the US, Canada and the UK. Internationally, 20% of Pipe’s capital originations now come from outside the United States, a share the company expects to increase. Pipe has also recently extended its capital warehouse facility with Victory Park Capital for up to $225m over a further two years.
Pipe’s flagship product allows small businesses to access tailored capital options in just a few clicks, embedded directly within the tools they already use to run their operations.
Pipe chief executive officer Claurelle Rakipovic said, “Pipe has built the infrastructure that small business financing should have had from the start; AI-native, partner-embedded, and easily accessible for the tens of thousands of businesses that have been told for too long they’re not worthy of capital.
“Pipe has kept its ambition while operating with a clear focus on the customer and fiscal discipline. That combination puts us in a powerful position. This new capital gives us the fuel to move faster on what’s already working as we continue to create a better future for small businesses.”
Fin Capital founder and managing partner Logan Allin, who also serves on Pipe’s board of directors, said, “Pipe has shown strong and consistent growth in the last two years since launching Pipe Capital, with a best-in-class product serving a small business community underserved by traditional capital sources.
“Pipe’s continued origination and revenue growth, coupled with its operating discipline as a company give us strong belief that it will continue to stand out in a competitive market.”
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