Allianz Partners has partnered with Bridgestone to co-create new offers and services around each partner’s key areas of expertise: tyres and insurance.
As an initial offering, the companies have developed a tyre insurance programme for Bridgestone’s existing and new truck and bus fleet customers. The programme is fully launched in Italy and being piloted in France, Germany, and the Benelux. The tyre insurance programme covers the replacement of flat tyres caused by sharp objects or curb side collisions, which are typically not protected in the case of damage.
Allianz and Bridgestone’s initial partnership dates back to 2021, with a focus on employee offerings in France.
Examples are dedicated Bridgestone tyre offers and maintenance checks for Allianz France employees as well as insurance services from Allianz France for the Bridgestone own fleet. The partners are already working on other joint projects, such as the expansion of the tyre insurance protection programme to passenger vehicles.
Jean-Marc Pailhol, chief officer global strategic partnerships and board member at Allianz Partners, said, “We are very proud to partner with Bridgestone because we share similar ambitions and similar values as we are both Official Worldwide Olympic and Paralympic Partners. We look forward to strengthening our collaboration with Bridgestone in the next months with the joint ambition to provide peace of mind to our customers in an easy and simple way.”
Thierry Jupsin, VP Brands & Marketing, Bridgestone EMIA, said, “The tyre insurance programme is an extension of an existing offering bringing ease to our customers. Therefore the partnership with Allianz is fully aligned with the Bridgestone E8 commitment that defines the value we are promising to deliver to society. This partnership reflects our ambition to establish new types of partnerships as we continue to transform to be a global leader in tyres and sustainable mobility solutions.”
Earlier this month, Allianz Trade, Two, a business-to-business (B2B) e-commerce payments platform, and Santander CIB, partnered to provide the first global B2B Buy Now Pay Later (BNPL) solution for large multinational corporates.
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