Sustain Exchange has launched its SustainAble Exchange, coinciding with Earth Day celebrations. This launch follows a successful $2m seed funding round, setting the stage for a new era of sustainable commerce.
The platform is uniquely designed to empower its members to significantly impact the environment positively by aligning with the 17 UN Sustainable Development Goals (SDGs). SustainAble Exchange serves as a beacon for the integration of environmental, social, and governance (ESG) principles into daily business transactions, encouraging a global movement towards sustainability.
Central to the functionality of SustainAble Exchange are the EnAble Tokens, which serve as a medium for promoting and quantifying sustainable practices within the network. These tokens are generated by members during transactions, directly contributing to the progression of the SDGs. This innovative mechanism fosters a robust network of companies and individuals who are committed to ethical and responsible business practices, highlighting a transformative approach to sustainability.
Sustain Exchange’s mission is to modify the commerce landscape by merging traditional business practices with ESG considerations. By adopting the SDGs, the platform strives to cultivate an environment of conscious consumerism and responsible corporate behaviour, ensuring that every transaction underpins a sustainable future.
Jon C. Ohrn, the managing director of Sustain Exchange LLC, provided insights into the vision behind the platform. “SustainAble Exchange represents a fundamental shift in how we approach sustainability. By utilizing a market-based platform to document transactions and facilitate the creation, valuation and transfer EnAble Tokens, we empower individuals and organizations to drive positive change across each of the 17 UN SDGs.
“The SustainAble Exchange is moving beyond a reliance on government credits and mandates to shape behavior in commerce, and to market forces to drive and document positive change. This evolution allows us to harness the power of commerce to create a more sustainable and equitable future for generations to come.”
Jeff Hallstead, a board member of Sustain Exchange LLC, spearheaded the seed funding round. Hallstead brings a diverse background from media, entertainment, finance, sustainable fashion, e-commerce, and his ongoing contributions to NGOs in Africa, furthering the SDGs’ mission.
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