Velexa, a leading WealthTech company, and Ajyad Capital, a Bahrain-based investment management firm, have entered a strategic partnership to revolutionise investing in the Gulf Cooperation Council (GCC) region.
The collaboration aims to support economic diversification and financial empowerment in the GCC. Velexa and Ajyad Capital will combine their expertise to introduce innovative investing services tailored to the region’s needs.
Velexa empowers financial institutions worldwide by offering AI-driven, customisable wealth management platforms. The company’s mission includes democratising wealth management, enhancing financial literacy, and unlocking global investment opportunities. With a presence in Europe, the GCC, Southeast Asia, and Brazil, Velexa is a key player in the WealthTech ecosystem.
Ajyad Capital, established in 2003, is licensed by the Central Bank of Bahrain as an Islamic Investment Business Firm – Category 1. The firm focuses on delivering innovative financial services that meet Shari’ah principles, fostering economic growth and offering personalised strategies to empower clients.
The partnership will launch a state-of-the-art digital brokerage platform, enabling investors to access local and global market venues seamlessly. Velexa’s advanced WealthTech tools will power a Shari’ah-compliant investing and trading application developed by Ajyad Capital, targeting private and institutional investors across Bahrain, the UAE, Saudi Arabia, Kuwait, Oman, and Qatar.
Additionally, the alliance will provide Velexa’s global institutional customers with access to GCC markets, fostering cross-border investment opportunities. This move highlights the companies’ shared commitment to driving innovation, inclusivity, and sustainable growth in the financial sector.
H.E. Mr. Saeed A J Al Faheem, chairman of Ajyad Capital said, “This collaboration marks a significant milestone for our organization as a whole. By aligning with Velexa, we are not only enhancing our service offerings but also positioning Ajyad Capital at the forefront of financial innovation in the GCC region. This partnership is a testament to our dedication to driving sustainable growth and creating lasting value for our stakeholders.”
Tamara Kostova, CEO of Velexa, commented, “Velexa is thrilled to partner with Ajyad Capital to accelerate the adoption of modern WealthTech solutions in the GCC region. This partnership is a game-changer for addressing the outflow of wealth from the GCC region.
“Today, a significant part of the region’s wealth is managed outside its borders. By combining Ajyad Capital’s regional expertise with Velexa’s technological innovation, we aim to create a transformative ecosystem that empowers investors and businesses to retain and grow their wealth locally. Together, we are unlocking the region’s true financial potential and fostering sustainable growth.”
Suhail Hajee, CEO of Ajyad Capital, added, “We are excited to collaborate with Velexa, whose technological capabilities align perfectly with our mission to drive financial excellence in the region. This partnership reflects our commitment to staying ahead of market trends and offering our clients exceptional services.”
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