Blink Parametric names Brian Barter CEO to accelerate growth

Blink Parametric, a B2B SaaS company under CPPGroup Plc, has appointed Brian Barter as its new chief executive officer.

Blink Parametric, a B2B SaaS company under CPPGroup Plc, has appointed Brian Barter as its new chief executive officer.

The company, known for its innovative travel and cyber parametric insurance solutions, aims to accelerate growth under Barter’s leadership.

Barter previously led BoatyardX from inception to acquisition and brings extensive experience in financial services and InsurTech.

Sid Mouncey will remain as chief commercial officer to focus on growth and partner value.

David Morrison, chairman of CPPGroup Plc, commented on the appointment, saying, “This appointment comes at a pivotal time as we build on Blink’s strengths to capture the compelling opportunities ahead. Brian’s extensive strategic and operational experience in the financial services, IT and InsurTech sectors make him the ideal leader to guide Blink through its next chapter.”

Brian Barter said, “I am absolutely delighted to join the Blink team. Blink is in a rapid growth phase, with a fantastic set of global partners who are aligned with Blink in wanting to deliver innovative, brand-enhancing customer experiences and real value to customers at the moment it is needed. Blink has built excellent foundations in recent years, including refining and enhancing its technology stack, service model and growing product portfolio. These foundations were built under Sid Mouncey’s leadership, and in his new role as chief commercial officer, he will continue to play a key role in the team, staying close to partners to shape the growth of the business. It’s a real privilege for me to join the Blink team and lead the company through the next phase of its evolution.”

Sid Mouncey, chief commercial officer of Blink Parametric, added, “I am delighted to welcome Brian to Blink Parametric. He brings a wealth of technology and strategic experience, which will be invaluable to our team as we continue to build an even more partner and profitability-focused operation whilst evolving and enhancing our offering.”

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