METAV.RS, a white label solution that facilitates the creation of NFTs and their sale via dedicated websites, e-shops or marketplaces, has raised €3m in seed funding.
The company is on a mission to become the leading metaverse platform for brands and agencies.
The seed round was led by Jsquare, a specialised Web3 fund based in Singapore, which was joined by consulting firm, Sia Partners – via its investment arm, Studio – and 50 Partners, an investment fund co-founded by 50 successful entrepreneurs.
Business angels also participated, such as David Balland, co-founder of Ledger, Sébastien Borget, co-founder and COO of The Sandbox, Michael Amar, serial entrepreneur, Thibault Renouf, CEO of Partoo, Joel Hazan, managing director & Partner of BCG, Sébastien Lalevée, CEO of Financière Arbevel, and Jonathan Bordereau, CEO of Golden Bees and managing the web3 accelerator of 50 Partners.
METAV.RS’s no-code platform provides brands and agencies with a series of integrated apps, which enable them to manage their own virtual worlds, or ‘miniverses’. These are accessible from a web browser and allow users to discover a brand’s universe in an immersive way, interact with numerous elements of this universe and purchase dematerialized goods (NFTs) through virtual dressing rooms.
The company has already signed strategic key accounts, from the luxury industry to retail. METAV.RS also works with creative agencies and consulting firms that aim to centralize and manage at scale the experiences of the brands they work with, including the launch of NFT collections and the creation of immersive experiences.
Clément Foucher, METAV.RS’s co-founder, said, “The emergence of Web3 is decentralising the web and enabling the creation of many new virtual universes. The challenge for brands is to find a simple way to initiate and manage their presence in these virtual universes, so that they can benefit from greater reach and an enhanced customer experience, while maintaining control of their brand image.
“We are developing a tool that allows brands to easily manage their presence in the metaverse, a sort of metaverse CMS.”
Earlier this year, KPMG entered the metaverse with the launch of a collaboration hub.
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