Financial market data solutions platform Infront has extended its partnership with ESG data platform Clarity AI.
This new deal sees Infront onboard the full suite of Clarity AI’s ESG data. This will increase the data granularity it can offer its clients on one of the most pressing issues for both investment managers and their clients.
Infront claims that 80% of wealth management clients have sustainable investment goals and believe their current managers can increase their efforts to understand them. To achieve this, they need access to more ESG data points and technology that can screen, analyse and benchmark ESG capabilities, it said.
Clarity AI uses machine learning and big data to offer environmental and social insights that empower investors to measure the impact of their portfolios.
Speaking on the partnership, Infront CEO Zlatko Vucetic said, “We are very excited to extend our partnership with Clarity AI because it enables us to give wealth managers the tools and unrivalled coverage of data they need to make ESG tangible for their clients. This is especially important as clients are becoming more aware of Greenwashing and millennials, who are in line to inherit trillions of dollars, place sustainability very high on their priority list when it comes to investments.
“Firms that either cannot or will not provide detailed guidance here will lose clients to those who do. Clarity AI’s top-notch and independent research and data science abilities are focused on sustainability and their offerings seamlessly integrate into our platform’s workflow to create useful calculations on ESG metrics managers need to do this and comply with mounting ESG regulation.”
The previous partnership between the two companies concluded in 2021. It supported the integration of ESG risk scores for over 50,000 companies, 320,000 funds, and 400 governments into its display products.
This partnership comes shortly after Clarity AI signed a deal with buy now, pay later giant Klarna. In December, Klarna has revealed it is using Clarity AI’s data and capabilities to promote environmentally conscious brands to 150 million shoppers.
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