CluedIn eyes expanded global footprint following $15m Series A

Danish data management company CluedIn has raised $15m from a Series A funding round led by Dawn Capital.

Joining Dawn in the round was Collibra co-founder and CTO Stijn Christiaens as well as Nordic Makers. CluedIn has raised a total of $16m since its founding, following a $1m funding round in 2017.

According to CluedIn, the funding raised will be used to continue building out CluedIn’s product, make key appointments in marketing, sales and partnerships while driving global expansion, with a particular focus on the US.

Established in 2015, CluedIn markets the Master Data Management Platform – a service the company claims helps with the streamlining of making data ready for insights without conceding flexibility and dependability. CluedIn said its ‘data fabric’ sits between data source systems and applications, in order to solve common issues in data integration, management and governance.

The company said its technology has ‘cracked one of the key complexities that have long plagued big data’ by using a graph database to automatically infer connectivity straight from the data source. This is compared to other data management providers who may still require users to manually wire systems together into a predetermined schema.

CluedIn remarks this means businesses can immediately get a view of how their data fits together alongside a workflow and start gaining insights from it. The company said it has a 100% success rate with customers when it comes to its product.

CluedIn has worked with a vast range of companies across a vast berth of industries, including Amazon, Google, Saxo Bank, Nordea Pfizer, SAP and Coca-Cola. The company – while remote-first since inception – has offices in Copenhagen, Brussels, Brisbane and London.

CluedIn CEO and co-founder Tim Ward said, “It’s been a fantastic journey so far. We’re delighted to have gained the recognition of leading industry authorities and partners, and the endorsement of some of the most forward-thinking global customers. We can’t wait to use these funds to take CluedIn to the next level and to more customers globally who are looking for ways to unlock the value of first- and third-party data.”

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