Xoxoday, a prominent and loyalty solutions provider, has entered into a strategic partnership with resal in a bid to foster market growth in Saudi Arabia.
The partnership is aimed at transforming the employee experience and fostering market growth in Saudi Arabia. It combines resal’s extensive knowledge of digital rewards in the region with Xoxoday’s innovative employee engagement and recognition solutions.
Xoxoday is a rapidly growing FinTech SaaS firm that focuses on propelling business growth while emphasising human motivation. With a suite of three products – Plum, Empuls, and Compass – Xoxoday serves over 2000 clients across 10+ countries and over 2.5m users worldwide. Due to this it holds a strong global presence with offices in San Francisco, Dublin, Singapore, and New Delhi, on top of its Bengaluru-based headquarters.
resal is a leading Saudi company specialising in digital card solutions, rewards programs, and loyalty programs. It stands out with its strategic partnerships with governmental, private sector, and non-profit entities. resal is dedicated to providing an optimal customer experience through collaboration with over 1,000 local and international brands and more than 600 partners.
The collaboration aims to combine Xoxoday Empuls’ employee engagement solution with resal’s network of corporate rewards in Saudi Arabia, to deliver exceptional employee engagement strategies.
Moreover, the two firms will work together to create a comprehensive suite of solutions that cater to diverse customer needs. This includes joint marketing efforts to streamline employee engagement, rewards, and recognition, enabling businesses of all sizes to enhance the employee experience.
Leveraging their combined strengths, Xoxoday Empuls and resal seek to explore new markets and expand their global footprint. By tapping into each other’s networks and resources, the partnership aims to reach a broader audience and provide invaluable solutions across various industries.
Manoj Agarwal, Co-founder and Chief Product Officer of Xoxoday, commented on this collaboration, “Empowering businesses to create a happier and more engaged workforce has always been at the heart of Xoxoday’s mission. We’re dedicated to making this a reality for organisations worldwide through innovative solutions and strategic partnerships. Our collaboration with resal in Saudi Arabia represents a significant step towards achieving this goal as we join forces to revolutionise the employee experiences and drive meaningful change in the corporate world.”
Hatem Al-Kameli, CEO of resal, said, “As a pioneer in digital card solutions, rewards, and loyalty programs, we are delighted to collaborate with Xoxoday, a global leader in financial technology and loyalty solutions. This strategic partnership aligns directly with resal’s future vision, which seeks to expand in the loyalty and rewards program market by engaging with various sectors through the design of valuable and mutually beneficial loyalty solutions and programs.”
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